BEHIND THE BRAND MOFT

Make the world your office. Introducing the “Mobile Office For Travelers.”

The MOFT original laptop stand.

MOFT was founded by Julianna He in 2018 while living in the Bay Area and frequently traveling between US and China for work. Constantly looking for solutions and accessories to maintain her productivity no matter where she was – in a cafe, an airport, on a flight or in a hotel lobby, MOFT was created for people on the go.

Launched in 2019 on Kickstarter with the now award-winning Original Laptop Stand that has since been the #1 most backed laptop stand ever on the platform, the brand designs innovative, easy-to-use productivity accessories enabling people to be more efficient with less equipment via unique, smart design.

Accessories are made of premium vegan leather material and fiberglass from recycled industrial materials, making them lightweight, durable, water- and scratch-resistant, and eco-friendly.

About the Latest Collection

MOFT just launched one of the World’s first MagSafe compatible products on the market, with the 1st MagSafe compatible stand. Made soft vegan leather, the nimble accessory snaps on, folds into a stand, and carries up to 3 cards for a new iPhone experience.

The stand has a strong 3-magnet design for a powerful snap-on grip and folds into a stand with three 60° viewing modes –  Portrait, Landscape, and Floating. It also functions as a wallet able to carry up to 3 cards. At 5 mm,  it is 10 mm thinner than the Apple wallet and weighs only 40 grams. It also multitasks as a comfortable grip for single-handed use.

For an uninterrupted experience, it seamlessly layers with the MagSafe Charger for charging while viewing content, streaming a movie, or doing a video call. 

You can snap it anywhere, the double-sided magnet design allowing you to experience the iPhone 12 hands-free from every corner of your home with MOFT’s Magnetic Sticky Pads – which snap onto any surface to transform your phone into an exercise, bath time, or cooking companion. 

“We do more with less. We are small but powerful. Our products are ergonomically designed to help improve body posture and architecturally engineered with invisible design philosophy in mind: unseen when attached, unfelt when worked on, unnoticed when carried.”

“Nearly all our competitors are making bulky, stationary equipment that keeps you tied to your desk. Our very design sets us apart – patented foldable structures and customized vegan leather, 30% lighter than regular PU, and fiberglass recycled from industrial materials, make for paper-thin products that are compact, lightweight, portable, and sturdy. We are invisible and effortless; always there, but never intrusive; go anywhere and everywhere with you, setting you free to work when and where you want.”